Whoops

[roadrunnertwice]

Oh man, I think this might be one of the Four Perfect Days. I sure wish I'd gotten up earlier.

I also wish I hadn't eaten all those jalepeno chips.

Comments

[jonsonite.livejournal.com]

A common lament, that.

The chips, not the getting up.

[roadrunnertwice]

I know, it's like they exist to be regretted. And yet, I cannot help myself.

[roadrunnertwice]

These are what we're talking about, for the non-northwesterners in attendence. They recently changed the packaging; they used to look a hell of a lot cooler. (At least they were smart enough to keep the stripes.)

[roadrunnertwice]

Holy cow, that site says they've got habenero chips now. Hello trouble.

[jonsonite.livejournal.com]

Holy crap! Why did they change the packaging?

That's one of those brands, you know? They're never going to be trendy or cool in a traditional sense. They need to stick with their roots.

Can't alienate the core constituency...

[roadrunnertwice]

Near as I can tell, they changed it in January. But maybe as early as November, if it took a while to sell through the older stock.

And I suspect the word you're looking for is "retro-kitsch." (...compound word.) The old design had a powerful sense of anti-cool, which, at this point in history, was probably working in its favor. And they went and replaced it with something unappealing and foil-y. That is okay, though, because it is just potato chips and I can deal.

Speaking of which, have you seen the fucking Doritos redesign?! Lads, I agree with you that people need to eat fewer Doritos, but that is NOT the appropriate way to do it. Shame.

[jonsonite.livejournal.com]

Are you talking about the high-tech electro-cyber doritos?

[roadrunnertwice]

The ones that fell through a wormhole from the early '90s? Yeah, them.